• Training Room

    STEP - Social Media Strategy - Engagement, Content and Video Creation
    Provider   Organisational and Staff Development Unit

    This session focuses on how to grow your audience on Twitter with engagement, content creation and measuring results.It is intended for staff who are already using social media at work but would like to take a more strategic approach.

Duration 3 hours

Course Type Webinar

Booking Status Archived

Is this course right for me?

Target Audience: All research, KE and academic staff

This training session will be delivered by 448 Studio, a digital marketing and strategy company in Glasgow.

 

ORDER OF TOPICS

  • Introductions
  • How to grow an engaged audience
  • Reporting
  • Content creation examples
  • Content planning breakout
  • Video creation checklist and best practice 

 

WHAT TO PREPARE

Please have a think about who your key audiences and stakeholders are and how you want to engage with them on Twitter. This will impact the type of content you should be creating.

Cancellation Policy

When applying for a course, you should note that there will be a £50* to your department if you cancel within 5** working days or you do not attend, and a £25 charge for cancellations/ non-attendance between 6 and 10 working days. There will be no charge for cancellation made 10 or more working days before the event. Notifications should be made to OSDU@strath.ac.uk

A department is welcome to send someone else in your place if they wish without incurring a charge, providing that person has the necessary pre-requisites for the course. In the case of courses split over more than one day, you must attend ALL parts of the course. If you fail to attend any part you will be charged as outlined above.

*This is the standard charge for cancellation or non-attendance of course of 1 days duration or less. For some courses there may be a higher cancellation charge and if this is the case you will be advised of this at the time of booking.

**Any bookings made within 10 days of the event will incur the charges as specified.



Delivered By: 448 Studio

Prerequisites

Please have a think about who your key audiences and stakeholders are and how you want to engage with them on Twitter. This will impact the type of content you should be creating.